The Perfect World Foundation is a non-profit organization working with wildlife and nature in crisis, around the world. By increasing knowledge and spreading awareness, our aim is to create courage and preconditions for change, one step at a time. Our clear mission is to save the world.
PLANT TREES FOR WILDLIFE
In addition to reducing CO2 in the atmosphere – which benefits all life on earth – trees create habitats, fresh water, and food for wildlife. Trees also benefit biodiversity and the ecosystems in which wild animals live, giving them (and the entire ecosystem) better conditions to thrive. With our campaign “Plant a tree for me” you can plant trees in Attenborough Forest and get a diploma with your favourite animal… or maybe give it to someone who just like you and us – loves animals! Click on an animal and plant trees in the Attenborough Forest.

Together we have the power to create a better world for our planet’s wildlife, nature and environment. Our goal is to leave behind a healthy and sustainable planet for future generations. With your support, we can continue our work for a better future for all of us… animals, nature and people!

THE PERFECT WORLD FOUNDATION AWARD
The Perfect World Foundation annually awards a person who has made significant contributions to the conservation of our natural world. This person has also contributed to the increase of global awareness of the importance of protecting our planet, its wildlife and environment to secure a sustainable future for all its inhabitants.
The Perfect World Foundation Award has over the years been presented to: Dr Dian Fossey, Prof. Wangari Maathai, Miss Greta Thunberg, Sir David Attenborough, Dr Sylvia Earle, Dr Richard Leakey, Dr Jane Goodall and Mr Mark Shand.

THE PERFECT NEWS
THE PERFECT WORLD MAGAZINE
A magazine filled with exciting reading! The Perfect World Magazine is our coffeetable magazine with a high-gloss cover, filled with more than 150 pages of inspiring reading.
The magazine contains articles about interesting people, current topics, photo reports and travel stories. You can also read about The Perfect World’s work and partners and learn about animals, nature and the environment. The magazine is published in separate English and Swedish editions.
Advertising in The Perfect World Magazine gives you exposure but it also contributes to support our work with animals and nature in crisis, and the climate.
